Author Topic: The Difference Between SEM and SEO  (Read 615 times)

saroop

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The Difference Between SEM and SEO
« on: May 12, 2014, 02:42:24 AM »
Hi,


SEM is a broader term than SEO. Where SEO aims to provide better organic search results, SEM uses the search engines to advertise your website or business to Internet customers and send a more targeted traffic to your Web site.
For example, when people use a search engine to query "fashion handbags", the organic search engine results is where SEO technologies can assist your Web site in being more visible.  The paid advertising, or sponsored links are the ones prominently displayed above or beside the organic search results is a product of SEM.
SEO and SEM are not competing services. SEO is considered a subset of SEM services. If you want to conduct business on the Internet you need to be visible in both organic and advertised links, which means you need both SEO and SEM.


Regards
Saroop

anil123

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Re: The Difference Between SEM and SEO
« Reply #1 on: May 12, 2014, 03:06:53 AM »
Most small businesses owners know a little something about SEO (search engine optimization) and the different tactics to help your website rank well in organic search engine results.  Another important tactic for Internet business is SEM (search engine marketing) which includes things such as search engine optimization, paid listings and other search-engine related services.
While the two phrases are similar and sometimes used interchangeably, SEO and SEM are different.

abhilash

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Re: The Difference Between SEM and SEO
« Reply #2 on: May 12, 2014, 04:33:26 AM »
Hello,

The difference between SEO and SEM is simply that Search Engine Optimization is part of Search engine marketing or Search marketing as it is widely known. Both processes aim in increasing visibility in search engines. SEO is about optimizing the web property to get better rankings in the search results while SEM goes beyond SEO. It involves other methods as well which can get you more search engine visitors like PPC advertising.


Thanks

siljy.datasoft

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Re: The Difference Between SEM and SEO
« Reply #3 on: July 04, 2014, 05:57:58 AM »
hiiiiiiii

The phrases SEO (search engine optimization) and SEM (search engine marketing) are similar -- and sometimes used interchangeably, SEO and SEM are different services.
Most small businesses owners know a little something about SEO (search engine optimization) and the different tactics to help your website rank well in organic search engine results.  Another important tactic for Internet business is SEM (search engine marketing) which includes things such as search engine optimization, paid listings and other search-engine related services.

TaengBulok

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Re: The Difference Between SEM and SEO
« Reply #4 on: July 22, 2015, 04:15:36 AM »
The main difference between these two terms is that search engine optimization is simply a component of search engine marketing. As mentioned above, SEM includes components of paid search, such as PPC and also SMM (social media marketing).

RH-Calvin

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Re: The Difference Between SEM and SEO
« Reply #5 on: August 16, 2017, 11:55:23 AM »
SEM stands for search engine marketing. It is the process of promoting your website in various search engines to build its popularity and reputation. Search engine optimization and social media optimization are two major processes used for search engine marketing.

SEO or search engine optimization is the process of optimizing your website in search engines. The process helps to build your online identity and reputation to benefit your online business.
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